Honda celebrates mass-market milestone

Honda has sold ten lakh units of its Dream Series, since launch.

Published on Aug 07, 2014 07:14:00 PM

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Honda Dream Neo.

Honda launched its Dream series for the Indian market back in 2012 with the introduction of the Dream Yuga. This was later followed by the Dream Neo in 2013. The Dream series has seen much progress since, recently achieving a sales figure of 10 lakh units.

To celebrate this achievement, the company has introduced limited period offers like free insurance and loan finance scheme of up to 100 percent.

The Dream series portfolio was also recently extended with the launch of the CD 110 Dream, the most affordable Honda in India till date.

The Japanese giant has claimed that the 100-110cc segments are the fastest growing in the company's portfolio, recording an increase of 400 percent since its respective launches.

 

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