JSW MG Motor India has a winning product in the MG Windsor EV. Launched in September with ex-showroom prices starting at Rs 13.49 lakh, the five-seater EV comes with a few segment-first features, such as lounge-like seating and a lifetime battery warranty. The Windsor has charged up MG’s India sales. In the last quarter of CY2024, the brand despatched a total of 10,045 units, which constituted 49 percent of its total passenger vehicle sales.
- MG Windsor EV sales have risen month on month since October 2024
- Windsor, Comet and ZS EVs account for over 70 percent of MG sales
- MG Motor India’s EV sales share has increased from 11 percent to 21 percent
MG Motor India currently retails six models comprising four SUVs (Hector, Astor, Gloster and ZS EV), one hatchback (Comet EV) and the Windsor. Sales of the Windsor EV sales have risen month-on-month, as seen from the below data table for the last quarter of 2024. According to the company, its three EVs together accounted for over 70 percent of its overall sales volumes of 7,516 units in December 2024, its best-ever EV sales month.
| MG Motor India wholesales (Oct-Dec 2024) | ||
|---|---|---|
| Month | MG Windsor EV sales | Total wholesales |
| October | 3,116 | 7,045 |
| November | 3,144 | 6,019 |
| December | 3,785 | 7,516 |
| TOTAL | 10,045 | 20,580 |
MG Motor India EV market share increases
On the retail sales front, JSW MG Motor India wrapped up 2024 on a very strong note. Total sales of 21,464 EVs are a handsome 125 percent jump on year-ago numbers (CY2023: 9,523 units), as a result of which its market share has jumped to 21 percent from 11 percent in CY2023, giving it the No. 2 rank. Meanwhile, EV market leader Tata Motors’ share has fallen by 10 percent to 62 percent in CY2024.
The Chinese-Indian JV is also upping the ante on the sales network front by expanding to Tier 3 and Tier 4 cities as well as rural markets across India. The plans were to set up 100 new touchpoints by the end of 2024, and set up 520 touchpoints in 270 cities by the end of March 2025.
Later this month, at the Bharat Mobility Global Expo (January 17-22), JSW MG Motor India will showcase the Cyberster roadster, which will headline the company’s newly launched luxury brand channel, MG Select. It will be followed by the Mifa 9 MPV in the coming months.
Also see:
MG Windsor EV real world range tested, explained
MG Cyberster India-spec details revealed