Tata Curvv, Avinya concepts to make public debut at Auto Expo 2023

Both concepts will preview the brand’s Gen 2 and Gen 3 EV architecutre; the Punch EV will also be on display at the event.

Published on Jan 03, 2023 01:50:00 PM

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Tata Motors, like every year, will have a sprawling pavilion at this year's Auto Expo 2023. As we reported recently, the Tata Punch EV will be one of the key debuts for the brand at the event. Tata Motors will also take the opportunity to give the audience a sneak peek of its future models via the Curvv and the Avinya concepts.

  1. Tata Curvv concept previews future midsize SUV
  2. Avinya concept previews Tata's first born-EV platform
  3. Punch EV will go on sale later this year

Tata Curvv concept to get first public viewing at the Expo 

Tata Motors took the wraps off the Curvv concept back in April last year. The Curvv concept essentially previews a future midsize coupe SUV – set to go on sale by 2024 – which will come with EV as well as ICE powertrain options. The Curvv concept gets sharp styling with striking, minimalist, yet futuristic cues, called “New Digital design language” by Tata, which will be seen in the brand’s future SUV line-up.

Its sloping roofline neatly integrates into the Curvv’s notchback-styled boot, and a strong shoulder line, squared-off wheel arches and body cladding add to the SUV’s ruggedness. On the inside, it gets a three-layer dashboard, multiple screens and some angular design elements. 

The brand had earlier revealed that the production-spec SUV based on the Curvv concept will use the new Generation 2 EV architecture, which has been designed to accommodate multiple bodystyles and powertrain options. The Gen 2 architecture is a heavily modified iteration of the Gen 1 architecture which is currently in use on Tata EVs. The modification allows it to fit larger batteries and different powertrain options and even an AWD dual motor set-up. 

Avinya previews Tata’s first-born electric platform

The stylish Avinya concept, which was was unveiled back in April last year, is essentially a “third step” in Tata Motors’ electrification strategy. This grounds-up EV uses Tata’s more advanced Gen 3 architecture and not the Gen 2 platform that underpins the Curvv concept. 

Looking at its proportions and dimensions, it's clear that the Avinya is nothing but a purpose-built EV which has its styling based on batteries and electric motors placed at far corners to maximise cabin room. It gets extremely short front and rear overhangs that only help accentuate the long wheelbase. A full-width LED light bar sits upfront that is designed to resemble a stretched out 'T' logo, along with a uniquely lit solid grille section, slim headlight and smartly styled front splitter. It also gets many concept car-like styling cues like suicide doors and unique floating tail-light look along with a glass roof.

On the inside, there is no central infotainment screen on the dash; instead, it has a slim, well-integrated screen in the dashboard above the sound bar, along with another screen that is located on the steering wheel. It also sees the usage of sustainable materials and also gets a unique aroma diffuser for the cabin. 

Tata Motors at Auto Expo 2023: what else will be on display? 

Apart from the two concepts, the Punch EV will make its debut in close-to-production form at the event ahead of its market launch later in the year. Tata Motors could also showcase the Punch CNG at the event, which is also in the pipeline for a market launch. Additionally, the recently launched Tiago EV, the Tigor EV and the Nexon EV line-up will also be on display at the event. 

There are talks of Tata Motors displaying updated iterations of the Harrier and Safari at the Auto Expo, however, there has been no official confirmation on this by the brand. Tata Motors could preview ADAS technology along with updated connected car tech at the event which the brand is expected to introduce in its SUV line-up.

Also see: 

.EV will be Tata Motors’ new electric sub brand

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