Toyota Urban Cruiser Taisor launched at Rs 7.74 lakh

Taisor is a rebadged Maruti Fronx and is the most affordable Toyota SUV in India.

Published on Apr 03, 2024 11:36:00 AM

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Toyota has launched the Taisor compact SUV in India at a starting price of Rs 7.74 lakh, going up to Rs 13.04 lakh for the top-end trim. Essentially a rebadged version of the Maruti Suzuki Fronx, the Toyota Taisor features some cosmetic changes over the donor car.

  1. Urban Cruiser Taisor is the smallest Toyota SUV in India
  2. Slightly pricier than Maruti Fronx
  3. Available with 1.2-litre petrol, 1.0-litre turbo-petrol and CNG powertrains

Here's a detailed look at the prices of the Toyota Urban Cruiser Taisor in India: 

Toyota Urban Cruiser Taisor price (ex-showroom)
Variant1.2 petrol MT1.2 petrol AMT1.0 turbo MT1.0 turbo AT1.2 petrol-CNG
ERs 7.74 lakh---Rs 8.72 lakh
SRs 8.60 lakhRs 9.13 lakh---
S+Rs 9 lakhRs 9.53 lakh---
G--Rs 10.56 lakhRs 11.96 lakh-
V--Rs 11.48 lakhRs 12.88 lakh-
V DT--Rs 11.64 lakhRs 13.04 lakh-

Toyota Urban Cruiser Taisor: exterior design

Being just a rebadge, the Urban Cruiser Taisor shares almost all its body panels with the Maruti Fronx, albeit with subtle differences like a redesigned front grille with a honeycomb pattern and slightly restyled front bumpers. The LED DRLs feature a new linear design as opposed to the three cubes seen on the Fronx. The tail-lights have also been tweaked, but just like the donor SUV, they're connected with a full-width light bar. The Taisor also gets a new design for the 16-inch diamond-cut alloy wheels.

Colour options include Cafe White, Enticing Silver, Sportin Red, Lucent Orange and Gaming Grey. The former three can also be had with a blacked-out roof.

Toyota Urban Cruiser Taisor: interior and features

On the inside, the Urban Cruiser Taisor gets a dual-tone brown and black upholstery, and gets features like a 9-inch touchscreen infotainment with wireless Android Auto and Apple CarPlay, 360-degree camera, a heads up display, wireless charger, smartwatch connectivity and so on.

Safety is taken care of by six airbags, electronic stability program (ESP), hill-hold assist, ABS with EBD and ISOFIX child seat anchorages.

Also See: Toyota Innova Hycross hybrid waiting period to reduce

Toyota Urban Cruiser Taisor: powertrains

Powering the Toyota Urban Cruiser Taisor are the same 1.2-litre, four-cylinder naturally aspirated petrol and 1.0-litre, three-cylinder turbo-petrol engines. The former makes 90hp and 113Nm, and can be had with either a 5-speed manual transmission or an AMT. Meanwhile, the turbo-petrol engine (100hp/148Nm) is available with a 5-speed manual and a 6-speed torque converter automatic. Toyota is also offering a CNG option with the NA engine.

Toyota Urban Cruiser Taisor: rivals

The Urban Cruiser Taisor is not only a direct rival to the Maruti Fronx, but also faces competition from a long list of compact SUVs including the Nissan Magnite, Renault KigerTata Nexon, Kia Sonet, Hyundai Venue and the Mahindra XUV300. The Mahindra will also see a major update in the coming weeks.

Also see:

Maruti Fronx gets discounts of up to Rs 68,000 this April

Toyota Urban Cruiser Taisor

₹ 8,78,052 * on road price (New Delhi)

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