Autocar India

Two-wheeler retail sales fall year on year in October

Despite the annual drop, sales grew by 29.67 percent compared to September.
1 min read•12 Nov '26
Suraj Sreekumar
251 views
A render showing a graph for the October retail sales

According to the latest data released by the Federation of Automobile Dealers Associations (FADA), total two-wheeler sales for October stood at 23.21 lakh units. While this marks a significant drop from the same period last year (32.40 lakh units), it is a robust 29.67 percent month-on-month growth.

  1. The drop is due to a change in the festive calendar, says FADA
  2. Honda overtakes Hero; has a 27.47 percent market share 
  3. EVs’ share in two-wheeler sales rises to 9.65 percent from 4.66 percent

What caused the drop?

Change in festival timing caused the market fluctuation

The steep year-on-year decline is on account of the shifting festive calendar. Last October served as a good baseline, as it hosted both Navratri and Diwali. This year, Dhanteras and Diwali were pushed to November, so October sales figures naturally reduced in comparison.

Despite the drop, October is the second-best on record for two-wheeler retail sales in India. FADA anticipates these festive purchases will be strongly reflected in the November registration data.

Honda Motorcycle and Scooter secured a notable 27.47 percent market share, overtaking Hero MotoCorp, whose share declined to 25.78 percent. This shift shows Honda’s push in both scooter and commuter motorcycle segments, challenging Hero’s dominance in the Indian market.

While traditional ICE sales fluctuated, electric two-wheelers saw promising growth, accounting for 9.65 percent of the overall two-wheeler sales in October. With EVs nearing a 10 percent market share, this transition highlights rising consumer confidence in stable EV technology amid uncertainties surrounding E20 petrol.

With inputs from Shruti Shiraguppi

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