TVS Ntorq crosses 1.45 million sales mark since launch

TVS Ntorq had crossed the 1 million sales milestone in April 2022

Published On May 11, 2023 07:00:00 AM

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TVS Ntorq crosses 1.45 million sales mark since launch

The TVS Ntroq has crossed the 1.45 million sales milestone since launch in February 2018. The Ntorq had crossed the 1 million sales mark in April 2022, and went on to clock a total of 12,89,171 units till end-March 2023. Add the 165,947 units exported since FY2019 and the cumulative sales add up to 1.45 million units.

1. Ntorq logged 1 million sales in April 2022

2. FY 2023 whole sales were up 16.55 percent YoY

In FY2023, total wholesales of the NTorq in India were 290,539 units, up 16.55% YoY, and its best-ever domestic market performance in a fiscal year since launch a little over five years ago. With this performance, the NTorq maintains its status as India’s fourth best-selling scooter after the Honda Activa, TVS Jupiter and the Suzuki Access.

The TVS Ntorq has always been a popular model since launch. Within two months of its launch in February 2018, the NTorq snapped up 19,809-unit sales and went on to clock 213,039 units in FY2019, its first full year of sales and one in which it bagged Autocar India’s 'Scooter of the Year' award. In FY2020, it recorded sales of 265,016 units, up 24% YoY. Then, even as the Covid pandemic took grip across the country and despite the lockdowns across the country in FY2021, the scooter sold 251,491 units – which is a monthly average of 20,957 units. FY2022 added sales of 249,277 units, down YoY by less than one percent. And FY2023’s 290,539 units have now raised the 12-month sales bar for the scooter.

What has worked for the TVS Ntorq

The NTorq was introduced at a time when the scooter buyer preference for 125cc models was just about taking shape in India. Over the past few years, TVS has at regular intervals introduced new variants to retain model freshness and also to rev up sales.

The NTorq’s snazzy looks notwithstanding, what stands out for the product is the many segment-first features including the TVS SmartXonnect, which offers Bluetooth connectivity with the rider’s mobile phone.

The NTorq is now available in a total of five variants – NTorq, Race Edition, Super Squad Edition, Race XP and Race XT. While the Race XP and Race XT get a slightly more powerful engine at 10.2hp and 10.8Nm, the rest aren't too far behind at 9.4hp and 10.5Nm. The differences between the Disc, Race Edition and Super Squad Edition are purely cosmetic. Estimated prices start at Rs 77,300 for the most-affordable drum brake-equipped variant and go up to Rs 103,000 for the XT.

A close look at scooter industry wholesales data reveals that TVS Motor Co is the only one among the major scooter manufacturers to have increased its market share in FY2023 and also recorded the highest YoY growth rate of 44% compared to HMSI, Suzuki, Hero MotoCorp and India Yamaha Motor.