Audi has rolled out its 'You blink. You lose.' offer, which is valid till the end of June 2018. This limited-period offer gives heavy discounts – ranging from Rs 2.74-9.7 lakh – on Audi sedans and on the entry point of the Q SUV family in India. So it is good news for those of you who have been looking to buy the Audi A3, A4, A6 or the Q3.

The A3, which starts at Rs 33.1 lakh, is now going for Rs 27.99 lakh, a drop of Rs 5.1 lakh. Further up, the A4, which starts at Rs 41.47 lakh, is now priced at Rs 35.99 lakh, a discount of Rs 5.5 lakh.

It is the current A6 that receives the biggest price cut – down from Rs 56.69 lakh to Rs 46.99 lakh, a discount of Rs 9.7 lakh. The eighth-generation A6 is expected to be launched in India in 2019.

The Q3 has the (relatively) smaller price drop, cut from Rs 34.73 lakh to Rs 31.99 lakh, a difference of Rs 2.74 lakh (all prices, ex-showroom).

It's a well-timed price drop, considering the launch of the much-anticipated Volvo XC40 looming large.